Social Media: The Digital Age of Opportunity
No doubt, it’s incredibly likely that every single individual you know is on some form of social media, whether it be Instagram, Facebook, or even MySpace (you read that right, MySpace is still up and running). According to Statista, there are approximately 3.6 billion users on some form of social media in 2020, with a projected growth of up to 4.4 billion users in 2025! Imagine how many customers you would be able to cater to if you were to launch an online service! To say that the wealth of opportunity that exists on these social media networks in terms of the potential reach of customers would be an understatement.
For example, I’m sure you’ve seen a fair share of digital courses from your favorite content creator’s Instagram page. Personally speaking, I’ve been a consumer for quite a few of these courses. Ranging from investment strategies to fitness plans. I can confidently say that I have not regretted a single purchase, but it’s important to note that doing your own due diligence is necessary before you’re off spending a lump sum of cash on digital courses that are predatory in their marketing, and promising unlikely scenarios, which more than likely lead to being just flat out scams.
With that being said, using social media as another means of income by creating courses, for example, is not just doable, but much closer in reach than you may suspect. The tool Thinkific is made for this exact purpose, to create courses (they even have a free plan)! Another widely popular content creation tool that is remarkably easy to use is Canva. Say goodbye to the long grueling hours of learning Adobe Photoshop! Not to say that Photoshop is not needed, it certainly is a very valuable asset that could also be used as another stream of income, but if you’re looking for a simple, easy-to-use, and free content creation tool, Canva accomplishes just that.
If you’ve got something that you’re deeply passionate about, something that makes you excited upon waking up in the morning, or you just want to try something new, creating digital courses through the power of social media is becoming a well-paved road based on the multitude of tools becoming available, and the dense amount of social media users you have the ability to reach. Both of these facts have the ability to streamline your path towards financial success, and more importantly of all, a positive impact. This, of course, is dependent on how willing you are to put in the effort into creating your course, and essentially a brand of your own!
Note: All mentioned links and websites are not affiliated with five94’ Marketing Solutions. All programs and ideas mentioned above are only suggestions and we strongly encourage you to research these before utilizing/engaging with them.